SKYTRITION: KLAVIYO CAMPAIGNS / FLOWS MANAGEMENT

Klaviyo email flows for a Swedish sports nutrition brand.
Skytrition welcome email presented on a tablet beside CreaUP packaging, an AI-assisted portfolio mockup.

BRINGING SKYTRITION
INTO THE INBOX

We worked with Skytrition to develop its Klaviyo email flows, from the first welcome message to reminders that help customers return to checkout.

The work covered email guidelines, copy and templates built around the brand's existing identity.

COLOUR, TYPE AND LAYOUT

High-resolution Skytrition email brand guideline showing the full colour, logo, typography and spacing system.

A GUIDE THE
TEAM CAN USE

We put the email design rules in one place so the team could use them across future campaigns and flows.

The guide covers layout and colour, with Swedish copy examples for headlines and buttons.

FINDING THE RIGHT EMAIL LAYOUT

Product Focus — complete original Skytrition email concept, presented without cropping.

Product Focus

Product photography leads the email, with a short introduction and links to the range.

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Brand Story — complete original Skytrition email concept, presented without cropping.

Brand Story

This version gives more space to the brand and the thinking behind its products.

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Guided Choice — complete original Skytrition email concept, presented without cropping.

Guided Choice

Product categories help readers find a starting point and choose what to look at next.

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WELCOME EMAIL

INTRODUCING
SKYTRITION

The welcome email pairs an English headline with Swedish copy. It introduces Skytrition and gives new subscribers a direct link to explore the products.

CHECKOUT RECOVERY

MAKE IT EASY
TO COME BACK

The checkout reminder brings the customer's selected products back into view. A clear button takes them back to their order, with help available if they need it.

READY FOR
THE NEXT EMAIL

We brought the guidelines and reusable templates together so Skytrition's team has a consistent starting point for future emails.

LET'S TALK ABOUT YOUR KLAVIYO SETUP

Tell us what you want to improve in your emails. We can review your setup together and agree on where to start.

30 minutes · Complimentary

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